{"site":{"name":"Koji","description":"AI-native customer research platform that helps teams conduct, analyze, and synthesize customer interviews at scale.","url":"https://www.koji.so","contentTypes":["blog","documentation"],"lastUpdated":"2026-05-22T20:31:56.136Z"},"content":[{"type":"documentation","id":"68467b40-242f-4c8b-9ab7-7e3bbbc72673","slug":"koji-vs-conveo","title":"Koji vs Conveo: Comparing AI Interview Platforms (2026)","url":"https://www.koji.so/docs/koji-vs-conveo","summary":"Comparison of Koji (AI-native voice and text research platform) vs Conveo (enterprise AI video interview platform). Both automate customer interviews, but Koji offers named methodology frameworks (Mom Test, JTBD, Discovery), 6 structured question types, Claude MCP integration with 15 tools, a developer API, and a free tier. Conveo targets enterprise consumer insights teams with multimodal video analysis. Koji is best for product, founder, and research teams wanting fast, methodology-guided interviews without enterprise contracts.","content":"## The Short Answer\n\nKoji and Conveo both use AI to automate customer interviews, but they target different teams. **Conveo** is an enterprise AI video interview platform built for market research and consumer insights (CMI) departments at large brands. **Koji** is an AI-native research platform designed so anyone — product managers, founders, designers, and researchers — can run rigorous qualitative research using voice or text interviews, with built-in methodology guardrails and a free tier.\n\nChoose Conveo if you are a corporate insights team running large, multi-market video studies. Choose Koji if you want fast, methodology-guided customer interviews that scale without enterprise contracts or a dedicated research team.\n\n---\n\n## Platform Philosophy\n\n### Conveo: enterprise AI video research\n\nConveo launched in 2024 out of Antwerp, Belgium, backed by Y Combinator and a $5.3M seed round. It conducts AI-led **video** interviews and analyzes them multimodally — speech, tone, and on-screen visual context. Conveo positions itself for consumer insights and CX teams at global brands, with 50+ language support and an enterprise sales motion.\n\n### Koji: AI-native research for every team\n\nKoji is built so you do not need a research team to get research-grade insights. Describe what you want to learn in plain language and Koji's [AI consultant](/docs/understanding-the-ai-consultant) drafts a complete research brief: problem framing, target participant, methodology, and a typed question plan. Interviews run in **voice or text** — participants pick the mode that suits them. Every study is grounded in a named methodology framework, and you can start for free.\n\n---\n\n## Feature Comparison\n\n| Capability | Conveo | Koji |\n|---|---|---|\n| Interview format | AI-led video | AI voice + text interviews |\n| Study design | AI study assistant | [AI consultant](/docs/understanding-the-ai-consultant) generates the full brief |\n| Methodology frameworks | General research logic | Named frameworks: Mom Test, JTBD, Customer Discovery, Exploration, Lead Magnet |\n| Structured questions | Survey-style questions | [6 typed question types](/docs/structured-questions-guide) |\n| Adaptive follow-ups | Yes | Yes — configurable probing depth per question |\n| Languages | 50+ | Multilingual ([guide](/docs/multilingual-research-guide)) |\n| Analysis | Multimodal (speech, tone, video) | Automatic themes, quality scoring, structured aggregation |\n| AI assistant integration | — | [Claude MCP](/docs/mcp-overview) with 15 tools |\n| Developer API | — | [Headless API](/docs/headless-api-overview) |\n| Free tier | No | Yes — 10 credits on signup |\n| Target user | Enterprise insights teams | PMs, founders, designers, researchers |\n\n---\n\n## Methodology: Guided vs General\n\nThis is the biggest practical difference between the platforms. Conveo applies general research logic to structure a study. Koji ships **named methodology frameworks** that change how the AI interviewer actually behaves during the conversation.\n\nWhen you pick **The Mom Test**, the AI interviewer asks about past behavior instead of hypothetical opinions, digs for specifics when a participant generalizes, and never pitches your idea. Pick **Jobs to be Done** and it traces the timeline of a switch — the first thought, the push away from the old solution, the pull toward the new one, and the anxieties that almost stopped the change. Each framework injects core principles, proven question patterns, probe points, and anti-patterns directly into the interviewer's instructions.\n\nFor teams without a trained moderator, this is the difference between interviews that produce decisions and interviews that produce polite, unusable feedback. [Choosing a methodology](/docs/choosing-a-methodology) walks through matching a framework to your research goal.\n\n---\n\n## Structured Questions: Qualitative Depth + Quantitative Data\n\nMost AI interview tools force a choice: a conversation OR a survey. Koji's [structured questions](/docs/structured-questions-guide) combine both. Every question carries a type that controls how the AI asks it and how the result is visualized:\n\n- **open_ended** — free-form answer with AI follow-up probing\n- **scale** — numeric rating (e.g., NPS 0–10, satisfaction 1–5)\n- **single_choice** — pick one option\n- **multiple_choice** — pick several options\n- **ranking** — order items by preference\n- **yes_no** — a binary answer\n\nA single Koji study can ask an NPS scale question, a feature-priority ranking, and three open-ended \"why\" questions — then report a distribution chart next to the verbatim quotes that explain it. You get the statistical signal of a survey and the depth of an interview in one conversation, with no separate survey tool required.\n\n---\n\n## Analysis and Reporting\n\nConveo's strength is multimodal analysis of video — reading tone and visual context alongside speech. If body language and facial expression are central to your research, that is a genuine advantage.\n\nKoji focuses on **decision-ready synthesis** from voice and text interviews. After each conversation, Koji extracts structured answers, applies open and axial coding to surface [themes and patterns](/docs/understanding-themes-patterns), and scores response quality. A [quality gate](/docs/how-the-quality-gate-works) filters low-effort responses so your report reflects real signal — and you are only charged credits for conversations that score 3 or higher out of 5. Reports update in real time as interviews complete, and you can interrogate the findings conversationally instead of reading raw transcripts.\n\n---\n\n## Pricing\n\nConveo uses an enterprise pricing model — custom quotes and annual contracts aimed at corporate research budgets.\n\nKoji uses transparent, credit-based pricing:\n\n- **Free** — 10 credits on signup, no card required\n- **Insights** — €29/month, 29 credits included\n- **Interviews** — €79/month, 79 credits included\n- **Enterprise** — custom\n\nCredits are consumed by activity: a text interview costs 1 credit, a voice interview costs 3, and a report refresh costs 5. Overage is a flat €1 per credit. Because of the quality gate, abandoned or low-effort sessions do not burn credits. A startup can validate a product idea on Koji for the price of a couple of coffees; Conveo is built for teams with five-figure research budgets.\n\n---\n\n## When to Choose Conveo\n\n- You are an enterprise consumer insights or CX team\n- Video and facial-expression analysis are core to your method\n- You run large multi-market studies and have budget for enterprise contracts\n- You need a managed panel for global consumer recruitment\n\n## When to Choose Koji\n\n- You want to start free and scale with usage-based pricing\n- You need methodology guardrails because you do not have a trained moderator\n- You want both voice and text interviews, with participants choosing their mode\n- You want structured questions that blend survey metrics with qualitative depth\n- You work inside AI tools and want to run research through [Claude via MCP](/docs/mcp-overview) or a [developer API](/docs/headless-api-overview)\n\n---\n\n## The Bottom Line\n\nConveo is a polished enterprise platform for video-based market research. Koji is the AI-native choice for product and research teams that want speed, methodology rigor, and accessible pricing. Koji's voice-and-text flexibility, named frameworks, structured questions, and free tier make professional-grade customer research available to teams that would never clear an enterprise procurement cycle — without sacrificing depth or rigor.\n\nThe fastest way to compare is to run a study yourself. [Create your first study](/docs/creating-your-first-study) in minutes and watch Koji's AI interviewer in action.\n\n---\n\n## Related Resources\n\n- [Structured Questions Guide](/docs/structured-questions-guide) — the 6 question types that blend qualitative and quantitative data\n- [How AI Interviewers Work](/docs/how-ai-interviewers-work) — the technology behind Koji's adaptive interviews\n- [Koji vs Outset](/docs/koji-vs-outset) — compare Koji with another enterprise AI moderation platform\n- [AI Interviews vs Surveys](/docs/ai-interviews-vs-surveys) — why conversations beat static forms\n- [Best AI Interview Software 2026](/docs/best-ai-interview-software-2026) — the full landscape of AI research tools\n- [Quick Start Guide](/docs/quick-start-guide) — launch your first AI interview study","category":"Comparisons","lastModified":"2026-05-22T03:18:02.701872+00:00","metaTitle":"Koji vs. Conveo — AI-Native Research vs. Enterprise AI Video Interviews | Koji","metaDescription":"Compare Koji and Conveo for AI-powered customer research. See how Koji's voice + text interviews, named methodology frameworks, structured questions, and free tier differ from Conveo's enterprise AI video research platform.","keywords":["Koji vs Conveo","Conveo alternative","best Conveo alternative","Conveo vs Koji","AI interview platform comparison","Conveo.ai alternative","AI moderated research comparison","AI video interview alternative","AI qualitative research platform","automated customer interview tool"],"aiSummary":"Comparison of Koji (AI-native voice and text research platform) vs Conveo (enterprise AI video interview platform). Both automate customer interviews, but Koji offers named methodology frameworks (Mom Test, JTBD, Discovery), 6 structured question types, Claude MCP integration with 15 tools, a developer API, and a free tier. Conveo targets enterprise consumer insights teams with multimodal video analysis. Koji is best for product, founder, and research teams wanting fast, methodology-guided interviews without enterprise contracts.","aiPrerequisites":["Familiarity with AI interview tools","Basic understanding of qualitative research"],"aiLearningOutcomes":["Compare AI video research with AI voice and text research","Understand named methodology frameworks and why they matter","Evaluate structured questions for blended qualitative and quantitative data","Choose between enterprise and accessible usage-based pricing"],"aiDifficulty":"intermediate","aiEstimatedTime":"11 minutes"}],"pagination":{"total":1,"returned":1,"offset":0}}