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Likert scale statement checklist

Checklist for writing Likert scale statements: one specific claim, no double-barreled items, mixed wording, an odd number of points and every point labelled.
Run each statement past these six checks before it goes into a study.

Six checks for writing Likert scale statements that give usable data: make one specific claim, split double-barreled items, balance positive and negative wording, use 5 or 7 points, keep the scale consistent and label every point. It is for researchers and product teams writing rating questions for surveys or interviews. Koji can follow up on each rating with a question about the reason behind it.

Where this appears

What's in this checklist

  • State one specific, testable claim, not a vague feeling
  • Split double-barreled statements into two items
  • Mix positively and negatively worded statements
  • Use an odd number of points, 5 or 7, so there is a neutral midpoint
  • Keep the same scale type throughout a section
  • Label every point, not only the two ends

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<a href="https://www.koji.so/visuals/likert-scale-statement-writing-checklist"><img src="https://www.koji.so/visuals/likert-scale-statement-writing-checklist/likert-scale-statement-writing-checklist.png" alt="Checklist for writing Likert scale statements: one specific claim, no double-barreled items, mixed wording, an odd number of points and every point labelled." width="1200" height="630" /></a>
<p>Source: <a href="https://www.koji.so/visuals/likert-scale-statement-writing-checklist">Likert scale statement checklist</a>, Koji</p>