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Koji
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Everything you need to design, conduct, and analyze AI-native qualitative research — from your first interview to advanced API integrations.

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Quick Start

New to Koji? Start here.

Create your account, design your first study, and collect your first interview in under 10 minutes.

Product Documentation

Learn how to use every feature in Koji, step by step.

Getting Started

5 articles

Set up your account and run your first AI-powered interview in under 10 minutes.

→ Quick Start Guide→ Creating Your Account→ Dashboard OverviewView all 5 articles →

Study Design

8 articles

Design effective research studies with AI-guided interview briefs, methodologies, and question frameworks.

→ Writing a Research Question→ Working with the AI Consultant→ Understanding the Research BriefView all 8 articles →

Share your interview link, import participants, and embed interviews on your website.

→ Sharing Your Interview Link→ Importing Participants via CSV→ Using the Embed WidgetView all 5 articles →

How voice and text interviews work for your participants — from landing page to completion.

→ Voice Interview Experience→ Text Interview Experience→ Interview Landing PageView all 6 articles →

Understand how Koji analyzes interviews and generates research reports, themes, and actionable insights.

→ Viewing Interview Transcripts→ Understanding Quality Scores→ AI-Generated InsightsView all 7 articles →

Billing & Plans

6 articles

Understand plan tiers, usage limits, the quality gate, overage billing, and how to manage your subscription.

→ Plan Comparison Guide→ Upgrading Your Plan→ Understanding Usage & CreditsView all 6 articles →

API Reference

7 articles

Integrate Koji into your workflow with our REST API, embeddable widgets, and webhooks.

→ API Authentication→ Starting Interviews via API→ Sending Messages via APIView all 7 articles →

Connect Koji to Claude and other AI assistants using the Model Context Protocol. Automate research workflows, create studies, and analyze data conversationally.

→ Koji MCP Integration Overview→ Connect Koji to Claude (Setup Guide)→ MCP Tool Reference — All 17 ToolsView all 8 articles →

Manage your profile, API keys, and Bring Your Own Key (BYOK) configuration.

→ Editing Your Profile→ Bring Your Own Key (BYOK)→ Managing API KeysView all 4 articles →

Troubleshooting

5 articles

Solutions for common issues with voice interviews, billing, quotas, and more.

→ Voice Interview Not Working→ Interview Not Counting→ Payment and Billing IssuesView all 5 articles →

Research Knowledge Base

Master qualitative research — methodologies, techniques, and best practices from the field.

Research Methods

21 articles

Learn qualitative research methodologies — from user interviews and Jobs-to-be-Done to thematic analysis and affinity mapping.

→ The Complete Guide to AI-Powered Qualitative Research→ The Definitive Guide to User Interviews→ The Complete Guide to Thematic AnalysisView all 21 articles →

Master the art of asking great questions, building rapport, probing for insights, and avoiding bias.

→ Active Listening Techniques for Research Interviews→ Probing and Follow-Up Questions: Going Deeper in Research Interviews→ Avoiding Bias in Research InterviewsView all 8 articles →

Find, screen, and schedule the right people for your research — including incentive strategies and consent best practices.

→ Screening Research Participants Effectively→ Research Incentive Strategies: What to Pay and How

Turn raw interview data into structured insights using coding, theming, affinity mapping, and storytelling techniques.

→ Turning Interviews Into Insights: From Raw Data to Action→ Presenting Research Findings to Stakeholders→ How to Analyze Qualitative Data: From Raw Interviews to Actionable InsightsView all 5 articles →

Build a scalable research practice with governance frameworks, insight repositories, and cross-team collaboration.

→ How to Scale Your User Research Practice→ Continuous Discovery: How to Run Weekly Customer Interviews Without Burning Out

Comparisons

16 articles

See how Koji compares to other research tools and traditional interview approaches.

→ AI Interviews vs. Surveys — Why Conversations Beat Forms→ Koji vs. Typeform — When You Need Depth, Not Just Data Collection→ Koji vs. SurveyMonkey — Moving Beyond Multiple Choice to Real Customer UnderstandingView all 16 articles →

Use Cases

16 articles

Real-world examples of how teams use Koji for product discovery, customer research, and market validation.

→ Customer Discovery Interviews at Scale — How to Talk to 100 Customers in a Week→ Churn Analysis with AI Interviews — Understand Why Customers Really Leave→ Concept Testing with AI Voice InterviewsView all 16 articles →

Step-by-step guides for building every type of survey and research study using Koji. Each template includes best practices, recommended question types, and proven frameworks.

→ How to Build an NPS Survey That Actually Drives Action→ How to Build a CSAT Survey That Improves Customer Satisfaction→ How to Measure Customer Effort Score (CES) and Reduce FrictionView all 52 articles →

End-to-end guides for automating customer research — from continuous discovery to AI-powered interview pipelines for product teams.

→ Continuous Discovery with Koji MCP — Always-On Research Pipeline

Frequently Asked Questions

How do I create my first AI-native interview study?
Sign up for a free Koji account, click 'Start Research' on your dashboard, and describe what you want to learn. Koji's AI consultant will guide you through designing your interview brief, then you can publish it and share the interview link with participants.
Does Koji support voice interviews?
Yes. Koji supports both voice and text interviews. Voice interviews use AI-native conversational agents that conduct natural spoken conversations with participants. Voice is available on the Interviews plan and above.
How does Koji analyze interview responses?
After each interview, Koji automatically generates a quality score, key insights, sentiment analysis, pain points, and feature requests. When you have multiple interviews, you can generate a comprehensive research report that synthesizes themes and patterns across all conversations.
Can I embed Koji interviews on my website?
Yes. Koji provides an embeddable widget you can add to any website with a simple iframe code. You can also use the Headless API (Interviews plan and above) for fully custom integrations.
What research methodologies does Koji support?
Koji supports eight research methodologies: Mom Test, Jobs-to-be-Done, Customer Discovery, User Interviews, Usability Testing, Employee Engagement, Market Research, and Custom methodology. The AI consultant helps you choose the right one for your research goals.
Can I use Koji with Claude or other AI assistants?
Yes. Koji integrates with Claude, Cursor, and other MCP-compatible AI assistants via the Model Context Protocol. You can create studies, analyze interviews, generate reports, and manage your entire research workflow through natural conversation. Setup takes under 2 minutes with OAuth — no API keys required.

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