Documentation

Everything you need to design, conduct, and analyze AI-native qualitative research — from your first interview to advanced API integrations.

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Quick Start

New to Koji? Start here.

Create your account, design your first study, and collect your first interview in under 10 minutes.

Product Documentation

Learn how to use every feature in Koji, step by step.

Getting Started

6 articles

Set up your account and run your first AI-powered interview in under 10 minutes.

→ Quick Start Guide→ Creating Your Account→ Dashboard OverviewView all 6 articles →

Study Design

30 articles

Design effective research studies with AI-guided interview briefs, methodologies, and question frameworks.

→ Choice and Ranking Questions in AI Interviews: Capture Preference Data at Scale→ User Interview Script Template: A Free, Copy-Paste Script for Customer Interviews (2026)→ Company Context: How to Make Your AI Interviewer a Domain ExpertView all 30 articles →

Share your interview link, import participants, and embed interviews on your website.

→ Active vs Passive Feedback: How to Collect Customer Feedback That Actually Tells You Why→ Managing Research Participants: The Complete Guide to Koji's Interviews Page→ SMS Surveys: How to Run Text-Message Research That Actually Gets Answered (2026)View all 19 articles →

How voice and text interviews work for your participants — from landing page to completion.

→ How to Customize Your Research Study: Branding, Landing Pages, and Intake Forms→ Voice Interview Experience→ Text Interview ExperienceView all 9 articles →

Understand how Koji analyzes interviews and generates research reports, themes, and actionable insights.

→ Asking Questions of Your Interview Transcripts with Koji and MCP→ Can You Trust AI Interviewers? How Koji Prevents Hallucinations and Bias in Customer Research→ How to Read Your Koji Research Report: A Section-by-Section GuideView all 20 articles →

Billing & Plans

6 articles

Understand plan tiers, usage limits, the quality gate, overage billing, and how to manage your subscription.

→ Plan Comparison Guide→ Upgrading Your Plan→ Understanding Usage & CreditsView all 6 articles →

API Reference

39 articles

Integrate Koji into your workflow with our REST API, embeddable widgets, and webhooks.

→ Confluence + Koji: Publish Living Research Pages the Whole Org Can Actually Find→ Airtable + Koji: Launch AI Interviews from a Base and Sync Every Insight Back to the Record→ Productboard + Koji: Turn AI Interview Insights Into Roadmap Evidence AutomaticallyView all 39 articles →

Connect Koji to Claude and other AI assistants using the Model Context Protocol. Automate research workflows, create studies, and analyze data conversationally.

→ Connect Koji to Claude Code (CLI): MCP Setup for Engineers→ Connect Koji to Windsurf: MCP Setup for AI-Native Coding→ Connect Koji to VS Code (MCP): Setup Guide for Copilot Chat EngineersView all 13 articles →

Manage your profile, API keys, and Bring Your Own Key (BYOK) configuration.

→ Editing Your Profile→ Bring Your Own Key (BYOK)→ Managing API KeysView all 4 articles →

Solutions for common issues with voice interviews, billing, quotas, and more.

Coming soon

Research Knowledge Base

Master qualitative research — methodologies, techniques, and best practices from the field.

Research Methods

454 articles

Learn qualitative research methodologies — from user interviews and Jobs-to-be-Done to thematic analysis and affinity mapping.

→ Availability, Not Uptime: Why Time-to-Repair Is Half Your Retention Equation (2026)→ Why Your First Three Interviews Always Go Worst: The Failure-Rate Curve of an Interview Guide→ Switch Interviews: The JTBD Method for Understanding Why Customers Buy (and Leave)View all 454 articles →

Master the art of asking great questions, building rapport, probing for insights, and avoiding bias.

→ Trigger Event Interviews: How to Find the Moment Customers Decide They Need You→ Pre-Interview Preparation: The 24-Hour Checklist Before Every User Interview→ How to Record Customer Interviews (Consent, Tools & Transcription)View all 43 articles →

Find, screen, and schedule the right people for your research — including incentive strategies and consent best practices.

→ Research Consent Form Templates: GDPR-Compliant Forms for Every Study→ How to Build a Research Participant Panel: The Complete Guide→ How to Research Hard-to-Reach Audiences: Executives, B2B Buyers, and Niche SegmentsView all 16 articles →

Turn raw interview data into structured insights using coding, theming, affinity mapping, and storytelling techniques.

→ Narrative Analysis: A Complete Guide for Qualitative Research→ Verbatim Analysis: How to Code and Analyze Open-Ended Responses at Scale (2026)→ How to Analyze Focus Group Data: A Step-by-Step Guide (2026)View all 92 articles →

Build a scalable research practice with governance frameworks, insight repositories, and cross-team collaboration.

→ Survey Data Quality: How to Detect and Prevent Bad Responses (2026)→ How to Hire a UX Researcher: When You Need One, the Job Description, and the Interview Loop (2026)→ Closed-Loop Feedback: How to Turn Customer Feedback Into Action (and Tell Them)View all 99 articles →

Comparisons

93 articles

See how Koji compares to other research tools and traditional interview approaches.

→ Best Employee Engagement Survey Software in 2026: 9 Tools Compared→ Koji vs Alida: AI-Native Interviews vs Enterprise Insight Communities (2026)→ Best CES Software in 2026: 9 Customer Effort Score Tools ComparedView all 93 articles →

Real-world examples of how teams use Koji for product discovery, customer research, and market validation.

Coming soon

Step-by-step guides for building every type of survey and research study using Koji. Each template includes best practices, recommended question types, and proven frameworks.

Coming soon

End-to-end guides for automating customer research — from continuous discovery to AI-powered interview pipelines for product teams.

Coming soon

Frequently Asked Questions

How do I create my first AI-native interview study?
Sign up for a free Koji account, click 'Start Research' on your dashboard, and describe what you want to learn. Koji's AI consultant will guide you through designing your interview brief, then you can publish it and share the interview link with participants, or let Koji recruit them from its panel partners in 130+ countries.
Does Koji support voice interviews?
Yes. Koji supports both voice and text interviews. Voice interviews use AI-native conversational agents that conduct natural spoken conversations with participants. Voice is available on the Interviews plan and above.
How does Koji analyze interview responses?
After each interview, Koji automatically generates a quality score, key insights, sentiment analysis, pain points, and feature requests. When you have multiple interviews, you can generate a comprehensive research report that synthesizes themes and patterns across all conversations.
Can I embed Koji interviews on my website?
Yes. Koji provides an embeddable widget you can add to any website with a simple iframe code. You can also use the Headless API (Interviews plan and above) for fully custom integrations.
What research methodologies does Koji support?
Koji supports eight research methodologies: Mom Test, Jobs-to-be-Done, Customer Discovery, User Interviews, Usability Testing, Employee Engagement, Market Research, and Custom methodology. The AI consultant helps you choose the right one for your research goals.
Can I use Koji with Claude or other AI assistants?
Yes. Koji integrates with Claude, Cursor, and other MCP-compatible AI assistants via the Model Context Protocol. You can create studies, analyze interviews, generate reports, and manage your entire research workflow through natural conversation. Setup takes under 2 minutes with OAuth — no API keys required.

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