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Product

How to Actually Do Weekly Customer Interviews (The Continuous Discovery Cheat Code)

Teresa Torres says interview weekly. Most teams fail within a month. Here is how AI interviews make the habit sustainable without dedicated researchers or scheduling overhead.

Koji Team · April 10, 2026 · 11 min

Product

Why "Price" Is Never the Real Reason Customers Churn (And How AI Interviews Prove It)

Exit surveys say 40% of churn is about price. AI interviews reveal that "price" is actually code for 5 different problems. Here is how to find the real story.

Koji Team · April 10, 2026 · 10 min

Product

IVR Surveys Are Dead: Why AI Voice Interviews Win in Every Metric

IVR surveys have completion rates below 15% and capture zero qualitative depth. AI voice interviews achieve 55-70% completion with 3x longer responses. The data is clear.

Koji Team · April 9, 2026 · 9 min

Product

Conversational AI for Customer Feedback: The Complete Guide

How conversational AI transforms customer feedback from shallow survey data into rich qualitative insight. Covers technology, use cases, and getting started.

Koji Team · April 9, 2026 · 10 min

Product

Google Forms to AI Interviews: A Complete Migration Guide

Why teams are moving beyond Google Forms and how to convert your existing forms into AI-powered research conversations in 30 seconds.

Koji Team · April 9, 2026 · 8 min

Product

Can I Paste User Interviews into ChatGPT? A Guide to GDPR and LLMs

Every product manager wants to ask an LLM about their user feedback. But pasting customer transcripts into public models is a GDPR nightmare. Here is the checklist for safe AI analysis.

Koji Team · January 26, 2026 · 2 min read

Product

The Death of Static Surveys: Why AI Interviews Are the Future of User Research

Static surveys are suffering from <2% response rates. Learn why "Survey Fatigue" is killing your data and how AI-moderated interviews are achieving 40%+ completion.

Koji Team · January 25, 2026 · 2 min read

Product

Customer Discovery: The Ultimate Guide for Startups (2026)

Master the customer discovery process to validate your startup idea. Learn the 4 steps, 'The Mom Test' rules, and how AI tools like Koji automate the journey.

Koji Team · · 7 min read

Product

User Research: The Complete Guide to Understanding Your Users (2025)

Learn what user research is, why it matters, and how to conduct it effectively. Discover how AI tools like Koji are transforming the research workflow.

Koji Team · · 7 min read