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Comparison

Exit survey vs AI-moderated exit interview

Comparison of an exit survey and an AI-moderated exit interview on format, depth, analysis, follow-up questions and how often each finds the root cause.
A survey records the reason they picked. An interview finds what that reason stood for.

A side-by-side comparison of exit surveys and AI-moderated exit interviews. The survey gives category picks and percentages with no follow-up, while the interview probes each answer and returns themes, quotes and root causes. Use it to decide how to research churn or to explain to a team why a cancellation dropdown is not enough. Koji runs AI-moderated exit interviews by voice or text and groups the answers into themes.

Where this appears

What's in this comparison

Exit survey

  • A static multiple-choice form
  • Surface-level category picks
  • Analysis as pie charts and percentages
  • No follow-up questions
  • Rarely finds the root cause

AI-moderated exit interview

  • A conversation that probes
  • Root cause, context and the reasons in their words
  • Themes, representative quotes and narratives
  • Follow-up on every open-ended answer
  • Finds the root cause consistently

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<a href="https://www.koji.so/visuals/exit-survey-vs-ai-moderated-exit-interview"><img src="https://www.koji.so/visuals/exit-survey-vs-ai-moderated-exit-interview/exit-survey-vs-ai-moderated-exit-interview.png" alt="Comparison of an exit survey and an AI-moderated exit interview on format, depth, analysis, follow-up questions and how often each finds the root cause." width="1200" height="630" /></a>
<p>Source: <a href="https://www.koji.so/visuals/exit-survey-vs-ai-moderated-exit-interview">Exit survey vs AI-moderated exit interview</a>, Koji</p>