Process
A 30-minute solution interview in five sections

A five-section script for a 30-minute solution interview, the conversation after problem interviews and before you build. Re-confirm the problem, show a low-fidelity solution, capture the unguided reaction, test price expectations and commitment, then ask about alternatives and objections. It is for founders and product managers testing whether a proposed answer fits a validated problem. Koji can run the same script as AI-moderated interviews, so you can hold many solution interviews in the same week.
Where this appears
What's in this process
- Re-confirm the problem, 5 min: Ask them to walk through the last time they hit the pain. If they can't recall one, you have the wrong person.
- Show the solution, 5 min: A low-fidelity prototype, sketch or two-sentence description. Neutral, no selling.
- Capture the reaction, 10 min: Say "Tell me what you're thinking" and stay quiet. Probe specifics, not judgments.
- Test price and commitment, 5 min: Ask what they would expect it to cost, then ask for something that costs them: an email, then a deposit.
- Alternatives and objections, 5 min: What would they do without it, what would stop them using it, and who else they would need to convince.
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Free to use in your docs, decks and posts under CC BY 4.0, as long as you credit Koji with a link to this page. To embed it, paste this into your page:
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<a href="https://www.koji.so/visuals/solution-interview-script-five-sections"><img src="https://www.koji.so/visuals/solution-interview-script-five-sections/solution-interview-script-five-sections.png" alt="Process showing a 30-minute solution interview in five timed sections: re-confirm the problem, show the solution, reaction, commitment and objections." width="1200" height="792" /></a>
<p>Source: <a href="https://www.koji.so/visuals/solution-interview-script-five-sections">A 30-minute solution interview in five sections</a>, Koji</p>

