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Comparison

Recruit-only vs full-stack research platforms

Comparison of recruit-only panels, which hand over a participant and stop, with full-stack platforms that recruit, moderate, transcribe and report.
A panel fee buys the participant. The call, the notes and the synthesis still cost extra.

A side-by-side comparison of two kinds of research platform. Recruit-only panels such as Respondent, Prolific and CleverX find a qualified participant and stop there, so the team still pays for a call tool, a notetaker, transcription, a repository and the synthesis time. A full-stack, AI-native platform covers the whole job: it recruits, moderates, transcribes, analyzes and reports. Koji works this way, recruiting from your own users or its panel and running the AI-moderated interview.

Where this appears

What's in this comparison

Recruit-only panels

  • Examples: Respondent, Prolific and CleverX
  • Hand you a qualified participant and stop
  • You still pay for a call tool and a notetaker
  • Transcription and a repository cost extra
  • Synthesis is hours of your own work

Full-stack, AI-native platform

  • Recruits the participants
  • Moderates the interview
  • Transcribes every session
  • Analyzes the answers and writes the report

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Free to use in your docs, decks and posts under CC BY 4.0, as long as you credit Koji with a link to this page. To embed it, paste this into your page:

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<a href="https://www.koji.so/visuals/recruit-only-vs-full-stack-research-platforms"><img src="https://www.koji.so/visuals/recruit-only-vs-full-stack-research-platforms/recruit-only-vs-full-stack-research-platforms.png" alt="Comparison of recruit-only panels, which hand over a participant and stop, with full-stack platforms that recruit, moderate, transcribe and report." width="1200" height="655" /></a>
<p>Source: <a href="https://www.koji.so/visuals/recruit-only-vs-full-stack-research-platforms">Recruit-only vs full-stack research platforms</a>, Koji</p>