Key figure
The 384 survey sample size

384 is the standard survey sample size for a 95% confidence level and a 5% margin of error when the population is large. It comes from the formula n = z squared times p times one minus p, divided by e squared, with z at 1.96, p at 0.5 and e at 0.05. Above about 20,000 people, the population size stops changing the answer.
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What's in this key figure
384 responses give a 5% margin of error at 95% confidenceFor any large population. The number barely moves above about 20,000 people.
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<a href="https://www.koji.so/visuals/survey-sample-size-384-responses"><img src="https://www.koji.so/visuals/survey-sample-size-384-responses/survey-sample-size-384-responses.png" alt="Stat card: 384 survey responses give a 5% margin of error at 95% confidence for any large population, with the number barely moving above about 20,000 people." width="1200" height="630" /></a>
<p>Source: <a href="https://www.koji.so/visuals/survey-sample-size-384-responses">The 384 survey sample size</a>, Koji</p>
