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Framework

The three levels of research democratization

Framework showing three levels of research democratization: repository access for everyone, templated studies with oversight, and full study ownership.
Start everyone at level 1. Move teams up only when the templates and reviews are in place.

A tiered model for opening research up to product managers, designers, marketers and customer success. Level 1 gives everyone access to existing findings, level 2 lets non-researchers run pre-approved templates with a researcher overseeing design and analysis, and level 3 hands experienced people full ownership with review on high-stakes questions. Use it to decide who can run what. Koji templates and AI-moderated interviews suit level 2.

Where this appears

What's in this framework

  1. Level 1: Repository access: Everyone can search, read and reference existing findings. No new skills needed, and the safest place to start.
  2. Level 2: Templated studies: Non-researchers run pre-approved templates, with researcher oversight on design and analysis. Most programs operate here.
  3. Level 3: Full study ownership: Experienced non-researchers design, run, analyze and present their own studies, with review on high-stakes questions.

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Free to use in your docs, decks and posts under CC BY 4.0, as long as you credit Koji with a link to this page. To embed it, paste this into your page:

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<a href="https://www.koji.so/visuals/three-levels-of-research-democratization"><img src="https://www.koji.so/visuals/three-levels-of-research-democratization/three-levels-of-research-democratization.png" alt="Framework showing three levels of research democratization: repository access for everyone, templated studies with oversight, and full study ownership." width="1200" height="649" /></a>
<p>Source: <a href="https://www.koji.so/visuals/three-levels-of-research-democratization">The three levels of research democratization</a>, Koji</p>