Comparison
When to choose Sprig or Maze
Two short lists that help a product team choose between Sprig and Maze. Sprig suits teams with a live product who want feedback at a specific moment, while Maze suits design teams who want to test prototypes before building. Use it in a tool review or planning meeting. If the real question is why users behave as they do, an AI interview tool such as Koji fills the gap.
Where this appears
What's in this comparison
Choose Sprig if
- You have a live web or mobile product with steady traffic
- You want reactions at a specific moment, like onboarding or checkout
- Product managers and growth teams will run most studies
Choose Maze if
- Your team designs in Figma and wants to test before building
- You need usability metrics, card sorting or tree testing
- Designers and UX researchers will run most studies
Use this image
Free to use in your docs, decks and posts under CC BY 4.0, as long as you credit Koji with a link to this page. To embed it, paste this into your page:
html
<a href="https://www.koji.so/visuals/when-to-choose-sprig-or-maze"><img src="https://www.koji.so/visuals/when-to-choose-sprig-or-maze/when-to-choose-sprig-or-maze.png" alt="Comparison of when to choose Sprig and when to choose Maze, by product stage, research question and the team that runs the studies." width="1200" height="630" /></a>
<p>Source: <a href="https://www.koji.so/visuals/when-to-choose-sprig-or-maze">When to choose Sprig or Maze</a>, Koji</p>
