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Research

144 articles in this category · page 9 of 12

Research

Best Research Participant Recruitment Platforms in 2026: The Complete Buyer's Guide

Finding qualified participants is the #1 challenge in user research. This guide compares the top recruitment platforms—Prolific, UserInterviews, Respondent.io, Askable, and more—so you can get the right people into your research, faster.

Koji Research Team · April 12, 2026 · 12 min read

Research

The PhD Student's Guide to AI-Moderated Interviews: 20 Thesis Interviews in 5 Days

Thesis interviews are the most time-consuming part of qualitative research. AI interviewers handle the scheduling, conducting, and transcription so you can focus on analysis.

Koji Team · April 10, 2026 · 12 min

Research

Pricing Research Without the Pricing Consultant: How AI Interviews Reveal What Customers Will Actually Pay

Van Westendorp tells you a price range. Conjoint costs $50K. AI pricing interviews capture the value perception narrative that explains willingness to pay. Here is the middle path.

Koji Team · April 10, 2026 · 11 min

Research

Best Customer Feedback Tools in 2026: The Complete Buyer's Guide

The customer feedback tool market is at an inflection point — Delighted is shutting down June 2026, AI-native research has matured, and most tools still only tell you what customers think, not why. Here is how to choose the right tool for your needs.

Koji Team · April 10, 2026 · 12 min read

Research

Research Democratization: How to Scale Insights Beyond the Research Team (2026)

Research demand is growing faster than teams can scale. Learn how to enable non-researchers to run high-quality studies — without sacrificing rigor — using AI-native tools and proven democratization frameworks.

Koji Team · April 10, 2026 · 9 min read

Research

Voice Interviews vs Text Interviews: Which Gets Better Research Data?

Voice responses are 3x longer with 67% more emotional nuance. Text offers more control and privacy. Data-backed guide on when to use each mode for research.

Koji Team · April 9, 2026 · 10 min

Research

User Research at Scale: How AI Replaces Manual Interviews Without Losing Depth

AI-moderated interviews cut qualitative analysis time by up to 80% while maintaining research depth. A practical guide for scaling user research.

Koji Team · April 9, 2026 · 9 min

Research

NPS Is Broken: Better Ways to Measure Customer Loyalty in 2026

NPS reduces complex customer sentiment to a single number. Here is why that is a problem and what modern alternatives deliver deeper, more actionable insights.

Koji Team · April 9, 2026 · 8 min

Research

30+ Essential UX Research Statistics for 2026 Strategy

The data is in: AI-assisted analysis, research democratization, and continuous discovery are reshaping user research in 2026. Here are the statistics every product team and researcher needs to know — and what they mean for how you run research.

Koji Team · April 9, 2026 · 10 min read

Research

Koji vs Great Question: AI Research Platform vs Research Ops Suite (2026)

Great Question is a solid research operations platform for managing participants and scheduling moderated interviews. Koji goes further — conducting the interviews itself with AI, analyzing findings automatically, and delivering reports without a human moderator. Here's which tool is right for your team.

Koji Team · April 9, 2026 · 10 min read

Research

Koji vs Sprig: AI-Native Research vs In-Product Surveys (2026)

Sprig excels at in-product micro-surveys and behavioral analytics — but it can only reach active users and tops out at 5 questions. Koji conducts deep AI-moderated interviews with anyone, anywhere, at scale. Here's how they compare.

Koji Team · April 9, 2026 · 9 min read

Research

The Future of User Research in 2026: AI, Automation, and What's Next

User research is undergoing its biggest structural shift in decades. AI has moved from add-on feature to core infrastructure. Here is what the data says about where user research is headed — and what best-in-class teams are doing right now.

Koji Team · April 7, 2026 · 11 min read