Process
Ask customers for ten minutes in five steps
A week-long plan for a business with no research budget
A five-step routine for a small business that wants ten-minute conversations with its own customers. It starts with choosing one group and one decision, then asks at the sale and on the receipt, follows up within a day and ends with reading the first batch. Use it as a checklist for the week you start asking.
Where this appears
What's in this process
- Pick one group: One group of customers and one decision.
- Ask at the sale: One sentence out loud and a card with a short link.
- Repeat it on the receipt: One line and a short link. Add a QR code if you like.
- Follow up within a day: A short text or email, and one reminder.
- Read the first batch: Look for what repeats before you ask for more.
Use this image
Free to use in your docs, decks and posts under CC BY 4.0, as long as you credit Koji with a link to this page. To embed it, paste this into your page:
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<a href="https://www.koji.so/visuals/ask-customers-for-a-ten-minute-interview-steps"><img src="https://www.koji.so/visuals/ask-customers-for-a-ten-minute-interview-steps/ask-customers-for-a-ten-minute-interview-steps.png" alt="Process of five steps for getting customers to talk to a small business, from picking one group to reading the first batch of answers." width="1200" height="739" /></a>
<p>Source: <a href="https://www.koji.so/visuals/ask-customers-for-a-ten-minute-interview-steps">Ask customers for ten minutes in five steps</a>, Koji</p>
