Question bank
Questions for paid customer interviews: screen, ask, close
Nine reusable questions for customer interviews where you pay the participant. The first three screen on recent behaviour, which is much harder to fake than a job title. The middle three keep the interview on what actually happened rather than opinions about your idea. The last three ask for a commitment that is separate from the reward. Paste them into your interview guide, or into a Koji study as screening and interview questions.
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What's in this question bank
Screen on what they did
- When did you last deal with this problem? What happened?
- What do you use to handle it today?
- Roughly how much time did it take last week?
Ask about the past, not your idea
- Walk me through the last time this happened.
- What have you tried to fix it? What did that cost you?
- What happened after that?
Close with a commitment
- Who else should I talk to about this?
- Could I show you a rough version in two weeks?
- If we built this, would you try it in a pilot?
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<a href="https://www.koji.so/visuals/paid-customer-interview-question-bank"><img src="https://www.koji.so/visuals/paid-customer-interview-question-bank/paid-customer-interview-question-bank.png" alt="Question bank for paid customer interviews: screen on recent behaviour, ask about the last time it happened, close with a referral or pilot ask" width="1200" height="630" /></a>
<p>Source: <a href="https://www.koji.so/visuals/paid-customer-interview-question-bank">Questions for paid customer interviews: screen, ask, close</a>, Koji</p>
