Use cases
Step-by-step research playbooks for Founders & Startups: why each one matters now, how to do it well, and how to set it up in Koji.
Investors call your customers before they invest. Interview those customers yourself first, with the questions diligence will ask, so you hear the honest answers while there is still time to act.
Koji Team · October 10, 2026 · 9
Before you pivot, run two small interview studies at once: one with the customers you have, one with the market you would pivot towards. Here is how to compare them in a week and decide on evidence.
Koji Team · October 10, 2026 · 10
See how Koji works for Founders & Startups
Templates, workflows and pricing for your team.