Reference table
Koji vs other routes to an agency client deck
How agencies get from finished fieldwork to a client deliverable

A comparison of four ways research agencies turn interviews into a client deliverable: Koji, building the deck by hand, a separate transcription and synthesis tool, and a moderated fieldwork partner. It compares the draft deck, the evidence trail, moderation consistency, personal data handling and client access, and shows where the team's hours go in each route.
Where this appears
What's in this reference table
| Koji | Deck by hand | Synthesis tool | Fieldwork partner | |
|---|---|---|---|---|
| Draft deck | Editable slides and native charts from the report | Built from scratch | Varies, check whether charts export editable | Delivered by the partner |
| Evidence behind each claim | Every finding links to its quotes | Only what you copy in | Usually tagged quotes | Transcripts on request |
| Moderation consistency | Same brief and probing in every interview | Depends on your moderators | Not covered, analysis only | Varies by moderator and market |
| Personal details | Removed from transcripts as interviews finish | Manual redaction | Varies by tool | Set by the partner's process |
| Client access | Free read-only viewers and a public report link | Files sent by email | Varies by tool | Files sent by email |
| Your team's hours go to | Judgement, the decision page, the debrief | Assembly and formatting | Fieldwork and slide building | Project management and review |
Use this image
Free to use in your docs, decks and posts under CC BY 4.0, as long as you credit Koji with a link to this page. To embed it, paste this into your page:
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<a href="https://www.koji.so/visuals/koji-vs-manual-agency-research-deliverable"><img src="https://www.koji.so/visuals/koji-vs-manual-agency-research-deliverable/koji-vs-manual-agency-research-deliverable.png" alt="Comparison table of Koji against building the deck by hand, a transcription and synthesis tool, and a moderated fieldwork partner." width="1200" height="949" /></a>
<p>Source: <a href="https://www.koji.so/visuals/koji-vs-manual-agency-research-deliverable">Koji vs other routes to an agency client deck</a>, Koji</p>

