Process
How to set up a product trio in five steps
Five steps for setting up a product trio: choose three people with real decision authority, give them one outcome, schedule weekly customer research, make their thinking visible and run small tests. Use it to start a trio in a team that still works through handoffs.
Where this appears
What's in this process
- Pick the three people: Each has decision-making authority in their domain.
- Set a shared outcome: One outcome to own, not five.
- Commit to weekly research: One customer conversation a week, non-negotiable.
- Externalize the thinking: Use a shared, visible model of what you know.
- Run small tests: A steady stream of small bets, not mega-releases.
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<a href="https://www.koji.so/visuals/set-up-product-trio-five-steps"><img src="https://www.koji.so/visuals/set-up-product-trio-five-steps/set-up-product-trio-five-steps.png" alt="Process diagram of five steps to set up a product trio: pick three people, set a shared outcome, commit to weekly research, externalize, run small tests." width="1200" height="739" /></a>
<p>Source: <a href="https://www.koji.so/visuals/set-up-product-trio-five-steps">How to set up a product trio in five steps</a>, Koji</p>
