Framework
The four operating habits of a product trio
What a product manager, designer and engineer do together every week

The four habits Teresa Torres describes for product trios: talk to a customer every week, own one outcome, map the opportunity space and test assumptions before building. Product managers, designers and engineers can use them as a team agreement. Koji's always-on AI interviews can help keep the weekly habit going.
Where this appears
What's in this framework
- Weekly customer touchpoints: The trio talks to at least one customer per week, together.
- Outcome over output: One measurable outcome to own, not a feature roadmap.
- Map the opportunity space: Trace every solution back to a real customer need.
- Test assumptions before building: Find the riskiest assumption and design a small test.
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<a href="https://www.koji.so/visuals/product-trio-four-operating-habits"><img src="https://www.koji.so/visuals/product-trio-four-operating-habits/product-trio-four-operating-habits.png" alt="Framework of the four operating habits of a product trio: weekly customer touchpoints, outcome focus, mapping opportunities and testing assumptions." width="1200" height="674" /></a>
<p>Source: <a href="https://www.koji.so/visuals/product-trio-four-operating-habits">The four operating habits of a product trio</a>, Koji</p>

