Checklist
How to choose a product discovery tool
Five questions to ask of any product discovery tool before you buy it: whether it generates new insight or only stores it, whether it fits a weekly discovery cadence, whether AI is in the core workflow, whether you can start without a long procurement cycle, and whether non-researchers can run it. Use it to compare a shortlist on the things that change how much discovery your team actually does.
Where this appears
What's in this checklist
- Does it generate insight, or only store and show it?
- Does it support a weekly, continuous workflow, not only projects?
- Is AI part of the core workflow, or a summary button added later?
- Can you sign up and run a study this week without a sales cycle?
- Can a PM, designer or founder run it without a trained researcher?
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<a href="https://www.koji.so/visuals/product-discovery-tool-buying-criteria-checklist"><img src="https://www.koji.so/visuals/product-discovery-tool-buying-criteria-checklist/product-discovery-tool-buying-criteria-checklist.png" alt="Checklist of five buying questions for product discovery tools, covering insight generation, continuous workflows, AI, self-serve setup and who can run it." width="1200" height="630" /></a>
<p>Source: <a href="https://www.koji.so/visuals/product-discovery-tool-buying-criteria-checklist">How to choose a product discovery tool</a>, Koji</p>
