Generating Research Reports
Create comprehensive aggregate reports across all your interviews — including summaries, themes, recommendations, and statistics.
Koji's research reports pull together findings from all the interviews in a study into a single, structured document. Instead of reading every transcript individually, you get an executive summary, cross-interview themes, supporting quotes, statistics, and actionable recommendations — ready to share with your team.
What's in a Research Report
Each generated report includes several sections designed to give you a complete picture of your research findings:
Executive Summary
A concise overview of the most important findings from your study. The executive summary distills dozens of interviews into key takeaways that anyone can understand in two minutes. It's written for stakeholders who need the bottom line without wading through details.
Key Themes
The report identifies the most prominent themes across all interviews, ranked by frequency and importance. Each theme includes:
- Description: What the theme represents and why it matters
- Frequency: How many interviews touched on this theme
- Supporting quotes: Direct participant quotes that illustrate the theme
- Sentiment: The overall emotional tone associated with this theme
Themes in the report aren't just a list of topics — they're synthesized findings that connect what multiple participants said into coherent narratives.
Recommendations
Based on the patterns found across interviews, the report suggests concrete actions you could take. These recommendations are grounded in participant data and connected to specific themes and quotes, so you can trace each suggestion back to its evidence.
Statistics
Quantitative data about your study, including:
- Total interviews completed
- Average quality score
- Quality score distribution
- Most common themes and their frequency
- Sentiment breakdown across interviews
These numbers give you confidence in your findings. When a theme appears in 80% of interviews, that's a strong signal backed by data.
How to Generate a Report
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Complete enough interviews Reports work best with sufficient data. While you can generate a report with just a few interviews, the analysis becomes more robust and reliable with more participants. Most researchers find that meaningful patterns emerge after 5-8 interviews, consistent with qualitative research guidelines from scholars like Guest, Bunce, and Johnson who found that thematic saturation often begins around 6-12 interviews.
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Navigate to your study's report section Open your study from the dashboard and look for the Report tab or Generate Report button.
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Click Generate Report Koji's AI will analyze all completed interviews in the study, identify cross-cutting themes, select the best supporting quotes, calculate statistics, and produce a structured report. This typically takes a moment depending on the number of interviews.
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Review the generated report Once complete, the report appears in a readable format with all sections described above. Take time to read through it and cross-reference findings with individual transcripts where needed.
Report Versioning
Each time you generate a report, Koji creates a new version. This is important for several reasons:
- Progressive research: As new interviews come in, you can generate an updated report that incorporates the latest data. The previous version is preserved.
- Point-in-time snapshots: Each version captures the state of your research at a specific moment. This is useful for tracking how findings evolve as you collect more data.
- No data loss: Generating a new report never overwrites or deletes a previous version. You always have access to your full report history.
If you're on the Growth plan, you get unlimited report updates per study, making it easy to regenerate as new interviews arrive. Other plans have a set number of report generations per study — check the Plan Comparison Guide for specifics.
Plan Requirements
Research reports are a premium feature available on Starter plans and above:
| Plan | Report Access |
|---|---|
| Free | Not available |
| Starter | Reports available with limited updates per study |
| Growth | Unlimited report updates per study |
| Scale | Unlimited report updates per study |
If you're on the Free plan and want to generate reports, consider upgrading your plan.
Tips for Better Reports
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Wait for enough data: While you can generate a report after just a few interviews, waiting until you have at least 5-8 produces more reliable and convincing results. Theme patterns need repetition to be meaningful.
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Review your study brief before generating: Make sure your research objectives are clearly defined in the study brief. The report's analysis is anchored to those objectives, so a clear brief produces a more focused report.
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Use reports iteratively: Generate a report mid-study to check for emerging patterns. Use those early findings to refine your approach, then generate a final report when all interviews are complete.
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Combine with individual insights: Reports give you the big picture. For specific details, always refer back to individual AI-generated insights and transcripts.
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Share thoughtfully: Reports are designed for stakeholders, but add your own context when presenting. You know the business situation, competitive landscape, and strategic priorities better than any AI.
According to the UX Research field guide by the Nielsen Norman Group, synthesis reports that combine quantitative metrics with qualitative evidence are the most effective format for communicating research findings to cross-functional teams.
Key Things to Know
- Reports analyze all completed interviews: Every interview in the study is included, regardless of quality score. Higher-quality interviews contribute more weight to the analysis.
- Report generation is not instant: Complex studies with many interviews may take a short time to process. You'll be notified when the report is ready.
- Reports complement, not replace, individual analysis: The aggregate view is powerful, but always dig into individual transcripts for nuance and context.
Related Articles
- AI-Generated Insights — Per-interview analysis that feeds into aggregate reports
- Understanding Themes & Patterns — How recurring themes are identified across interviews
- Plan Comparison Guide — Compare plans to see report access and limits
- Publishing & Sharing Reports — Make your reports accessible to stakeholders
Frequently Asked Questions
Q: Can I generate a report with just one or two interviews? A: Technically yes, but the report will have limited value. With only one or two data points, there aren't enough interviews to identify meaningful cross-cutting themes. We recommend at least five interviews for a useful report.
Q: Does generating a new report delete the previous one? A: No. Each generation creates a new version. All previous versions remain accessible, giving you a history of how your findings evolved over time.
Q: Can I customize what appears in the report? A: Reports are generated based on your study's research objectives and all completed interviews. The AI determines the most relevant themes, quotes, and recommendations based on the data.
Q: How do report generation limits work? A: Each plan includes a certain number of report generations per study. Generating a report counts as one use, whether you're creating the first version or an update. Growth and Scale plans offer unlimited generations.
Q: Can I export or share my report? A: Yes, reports can be shared with stakeholders. See Publishing & Sharing Reports for details on making your reports accessible.
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