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Reference table

UEQ benchmark categories

How a UEQ scale mean compares with hundreds of product evaluations

Table of the five UEQ benchmark categories, from excellent for the top 10% of results to bad for the bottom 25%.
Use the band, not the raw score, when you report to a team Source: Schrepp, Hinderks and Thomaschewski, UEQ benchmark, IJIMAI, 2017

The five categories of the User Experience Questionnaire benchmark, applied to each scale mean: excellent, good, above average, below average and bad, with the share of benchmark results above and below each band. It helps product teams read a first UEQ result when they have no earlier score to compare with. Koji exports UEQ answers from interviews so they can be scored and compared with the benchmark.

Where this appears

What's in this reference table

CategoryWhere your mean sits
ExcellentIn the range of the 10% best results
Good10% of results are better, 75% are worse
Above average25% of results are better, 50% are worse
Below average50% of results are better, 25% are worse
BadIn the range of the 25% worst results

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<a href="https://www.koji.so/visuals/ueq-benchmark-categories"><img src="https://www.koji.so/visuals/ueq-benchmark-categories/ueq-benchmark-categories.png" alt="Table of the five UEQ benchmark categories, from excellent for the top 10% of results to bad for the bottom 25%." width="1200" height="630" /></a>
<p>Source: <a href="https://www.koji.so/visuals/ueq-benchmark-categories">UEQ benchmark categories</a>, Koji</p>